News

NEWS

CONNECTIONS. MOMENTS. EXPERIENCES.

May 11
2 min

GEM Client, Cheyenne Frontier Days, nominated for ACM Award

Cheyenne Frontier Days has been nominated as Best Fair/Rodeo by the Academy of Country Music alongside a great group of events....

Apr 12
3 min

18 Guerilla Marketing Tactics To Increase Event Ticket Sales

Guerilla Marketing is an unconventional marketing strategy that involves using creative and unexpected methods to promote concerts. In...

Mar 31
6 min

How To Sell More Tickets To Your Event or Concert

Impression = Awareness = Engagement = Traffic = Sales Why are impressions important in event marketing? Impressions help to build buzz...

Mar 23
4 min

Best Practices for Marketing Fairs, Festivals, and Rodeos.

Are you organizing a live event that sells tickets and want to ensure that your marketing and advertising efforts are effective? Look no...

Mar 15
2 min

Daddy's Dogs Partners with Grayscale Marketing!

"We've already gotten more valuable information and output in our short time than we did with our last marketing agency as a whole." -...

Mar 13
2 min

Chason Goodwin Joins Grayscale Marketing As VP Of Strategic Growth

NASHVILLE-BASED MARKETING AGENCY CONTINUES GROWTH AND EXPANSION NASHVILLE, March 13, 2023 - Grayscale Marketing, a renowned name in the...

Mar 2
4 min

Maximizing Profitability in Live Event Ticketing: The Importance of Margin and Cost per Acquisition

Live event ticketing can be a lucrative business, but it requires careful attention to key metrics such as margin and cost per...

Feb 14
5 min

SEO Best Practices in 2023

SEO, or search engine optimization, is important for several reasons: Increased visibility: SEO helps websites to appear higher in the...

Feb 9
2 min

Freedom Boat Club Signs With Grayscale Marketing!

Grayscale Marketing, a leading digital marketing agency, recently announced that it has signed Freedom Boat Club of Tennessee as its...

Feb 6
1 min

Grayscale Marketing Adds Three Team Members

Nashville-based advertising and marketing firm Grayscale Marketing has added Adam Craft, Janaye Roberson and Kieran Trask to their team....

Jan 27
4 min

Top 100 Examples of Chat-GPT Prompts

"Write a short story about a robot that becomes self-aware" "Generate a conversation between a customer and a customer service...

Jan 26
4 min

14 AI Applications To Use In 2023

So, what is AI? AI or Artificial Intelligence is the simulation of human intelligence processes by machines, especially computer systems....

Jan 24
4 min

11 Marketing Trends in 2023

Examples, how to implement, and why each is important to your marketing this year. Influencer marketing: Partnering with social media...

Jan 18
1 min

Grayscale Marketing Ups Jason Zinser To VP, Communication

Nashville-based event marketing and communication services company, Grayscale Marketing, has elevated Jason Zinser to Vice President of...

Dec 15, 2022
2 min

How will AI impact marketing in 2023?

AI is revolutionizing the field of marketing, and its impact is only set to increase in 2023. Here are some of the ways in which AI is...

Nov 30, 2022
4 min

How to write effective prompts for ChatGPT

Innovative prompts are a powerful tool for getting the most effective responses from a language model like ChatGPT. By crafting...

Nov 18, 2022
2 min

How is AI (Artificial Intelligence) Impacting The Live Entertainment Industry

Artificial intelligence (AI) is revolutionizing the live entertainment industry by enhancing the overall experience for audiences and...

Nov 17, 2022
6 min

CNBC Contribution On Secondary Ticket Marketing Following Taylor Swift On Sale Cancellation

This year’s average ticket was $108 - ALMOST 18% higher than 2019's average price of $92 - Tim Gray Taylor Swift fans are not having a...

Oct 11, 2022
1 min

GRAYSCALE MARKETING TURNS 7, CELEBRATES BEST IN BUSINESS AWARD

NASHVILLE, October 10th, 2022 - Grayscale Marketing, an industry leader in event marketing and communication services based in Nashville,...

Sep 27, 2022
2 min

Tim Gray, Grayscale Marketing CEO, wins Spirit Of S.O.L.I.D. Award

The Society of Leaders in Development (SOLID) celebrated its 25th anniversary on Thursday night (Sept. 22) with a black tie gala at...

Sep 8, 2022
4 min

Grayscale supports Porter's Call event, Evening Of Stories

In 1997, Porter’s Call founder/executive director Al Andrews moved from Colorado to Nashville to become a counselor at a private practice...

Sep 6, 2022
1 min

Society Of Leaders In Development announce, CEO, Tim Gray has won the Spirit of SOLID award.

On September 22, SOLID, Society Of Leaders In Development, a Nashville based music industry 501c3, is going to be hosting their 25th...

Jul 14, 2022
1 min

Grayscale Marketing is a finalists for 2022 Next Awards

The Nashville Entrepreneur Center’s Next Awards celebrates the achievements of those who dug deep, adapted, and created new opportunities...

Jun 2, 2022
1 min

2022 Best in Business Awards Winner

Grayscale Marketing has won the Nashville Business Journal's 2022 Best In Business Award in the 1-25 employee category, and the agency...

Mar 18, 2022
1 min

Grayscale Marketing Hires Two

Grayscale Marketing is growing and added two new people to the team. Madeline Hillard as Director Of Advertising and Holdyn Barder as...

Mar 11, 2022
5 min

5 Essentials to Create an Engaging Landing Page

Whether you’re trying to collect leads, drive sales, or do something else entirely, landing pages do what your website can’t by honing in...

Mar 8, 2022
1 min

Grayscale Marketing Listed in the Nashville Business Journal's Awards

Grayscale Marketing has been listed as one of The Nashville Business Journal's Best In Business for the 4th year in a row. Read the full...

Feb 10, 2022
11 min

Best Practices for Email List Segmentation for Events

No one likes getting irrelevant emails in their inbox. If a message isn’t a good fit for your recipient, they are more likely than ever...

Dec 29, 2021
1 min

How iOS 15 Impacts Your Email Marketing Statistics

Apple's iOS 15 includes the release of Mail Privacy Protection for the Apple Mail app. This new feature will have a significant impact on...

Dec 21, 2021
5 min

Why Is TikTok the Biggest Social Media Opportunity of 2022?

It was an ordinary night in 2020 when rising country artist Andrew Jannakos’ life would change forever. Andrew’s (now) wife, Katie...

Nov 23, 2021
6 min

How To Build a 90-Day Digital Marketing Plan

Why do most “marketing plans” fail? The truth is, many marketing plans either fail completely or just don’t produce the results the...

Nov 9, 2021
1 min

5 Best Branding Specialists in Nashville, TN

Grayscale Marketing has been named one of the 5 Best Branding Specialists in Nashville, TN by Kev's Best. Below is their list of the top...

Oct 13, 2021
1 min

Grayscale Marketing Elevates Matt Alese to Operations Coordinator

Grayscale Marketing has promoted Matt Alese to Operations Coordinator from his previous title of Lead Project Manager where he oversaw...

Oct 12, 2021
1 min

Grayscale Marketing Turns 6!

Grayscale Marketing celebrates it's sixth year in business. Happy Birthday...to us! We want to thank all of our customers for the years...

Oct 11, 2021
2 min

Best Advertising Agencies in Nashville

Grayscale Marketing was again ranked TOP 10 Advertising Agencies by Expertise out of 110 agencies in Nashville, TN. We were ranked as an...

Aug 12, 2021
2 min

Toby Keith & ALABAMA Headline “Country Kickoff to Labor Day Weekend” Mega Event

Grayscale Marketing, the company behind marketing Encore Nights drive-in and outdoor showings of broadcast concert events at movie...

Aug 4, 2021
2 min

Tim Gray Named to MusicRow Magazine's 2021 InCharge List

Jul 30, 2021
1 min

Grayscale Marketing Interviewed by Country Aircheck

Tim Gray, Agency CEO, was recently asked to contribute to a Country Aircheck article concerning Email Marketing alongside other industry...

Jul 16, 2021
7 min

Grayscale Marketing Celebrates 1 Million Event Tickets Sold [Interview]

Grayscale Marketing, the Nashville-based marketing company behind popular music venues, festivals, artists, conferences and more, is...

Jul 8, 2021
6 min

Should Email Marketers Be Worried About Apple’s iOS15?

In early June, Apple announced its new privacy protections in iOS 15, iPadOS 15, macOS Monterey, and watchOS8, stating in a press release...

Jul 6, 2021
2 min

Grayscale helps launch "Hemp Is Legal" Campaign In Times Square

Hemp Industries Association® Issues New Statement with "Hemp Is Legal" Campaign The HIA® continues its "Stop Denying Hemp" project taking...

Jul 1, 2021
4 min

Grayscale Adds 4 New Members To The Agency

NASHVILLE-BASED MARKETING FIRM CONTINUES GROWTH AND EXPANSION NASHVILLE, June 29th, 2021 - Grayscale Marketing, an industry leader in...

Jun 22, 2021
2 min

Google is ending third party tracking cookies!

Google announced in January 2020 that it would eliminate third-party cookies from Chrome by 2022. The company promised to use those two...

Jun 4, 2021
1 min

Haiti Prime Minister Launches New Book

Grayscale is helping to tell the amazing untold story of a Haitian entrepreneur, Laurent S. Lamothe, who accidentally became Prime...

Jun 3, 2021
2 min

How to segment your email marketing audiences.

There are times when you’ll want to send an email to your entire list, but by segmenting users and taking advantage of segmentation tools...

May 19, 2021
1 min

Warner Chappell Launches New Website!

Warner Chappell Production Music, the production music arm of Warner Chappell has launched an incredible new website with the help of Graysc

May 12, 2021
4 min

Florida Georgia Line Concert Coming to Hundreds of Drive-In Theaters & Indoor Venues Across the U.S

Encore Drive-In Nights Show Set for June 12 Diamond-selling Duo Joins Bon Jovi, Garth Brooks, Metallica & Other Iconic Artists with...

Apr 27, 2021
3 min

Bon Jovi Kicks Off Encore Drive-In Nights 2021 Concert Series

Jan 6, 2021
4 min

Grayscale MarkeitnGrayscale Marketing tapped for UFC® and Encore Live to Present UFC® 257: POIRIER v

Company Behind Metallica, Blake Shelton, and Garth Brooks Drive-In Concerts Tap Nashville Agency to Showcase Highly Anticipated Rematch...

Dec 16, 2020
2 min

Kane Brown breaks attendance record with Grayscale Marketing and Encore Drive-In Nights.

SR. PROJECT MANAGER

NEWS