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CONNECTIONS. MOMENTS. EXPERIENCES.


Brad Belanger, Always Play Offense | The Golden Rules Episode 03 - Part 2
On episode 3 - Part 2, of the The Golden Rules, owner of Homestead Entertainment / Red Light Artists Management, Brad Belanger stops by...
3 min read


9 Secrets To Succeed With The New Facebook Algorithm
The Facebook algorithm often feels like a mystery, doesn’t it? Perhaps that’s why Facebook’s recent announcement to push back against...
8 min read


Brad Belanger, Great, Meaningful, Impactful Content is King | #thegoldenrules 03 - Part 1
On episode 3 - Part 1, of the The Golden Rules, owner of Homestead Entertainment / Red Light Artists Management, Brad Belanger stops by...
2 min read


What is Experiential Marketing?
You’ve probably heard of it before, but do you know what it actually is? Experiential marketing, also known as live or event marketing,...
1 min read


3 Tips To Get In The Creative Mood
As part of the creative team at Grayscale, I have the pleasure of working with brands, festivals, venues and artists alike. Part of what...
2 min read


Music VR: What're The Possibilities?
What if you could attend a live show from a different location? With a VR headset, you probably can. London-based startup MelodyVR is...
1 min read


5 Things I Wish I Knew Before I Became An Entrepreneur
Author: Yitzi Weiner - A “Positive” Influencer (Forbes, Buzz Feed, Huffington Post, Inc) Full Article HERE: “The music business is not...
8 min read


6 common business challenges that can be solved with social media strategy
We received a request from a large music venue to help them gain better traction in their market via social media. The venue owners were...
4 min read


16 Video Marketing Facts
From traditional television commercials in the 1960s to today's YouTube, Snapchat, Vimeo, and even Facebook Live, it's no secret that...
1 min read


5 Things I Wish Someone Told Me Before I Started My Company
1. Dreams Change I had always pursued this one undefined music dream job. However, through time and experience I realized that dreams...
2 min read


Building Brand Loyalty through Sustainable Music Partnerships.
Music always had the power to connect with people on a deep and emotional level. As a result, brands have always looked for opportunities...
3 min read


Things I've Learned as a CEO
As a 36-year-old CEO and founder of a marketing agency, I have learned a lot over the past few years. Age is never an excuse for failure,...
3 min read


6 Tips For Small Business Marketers
Facebook isn't YouTube, YouTube isn't Search and Search isn't Snapchat. Marketers must understand every nuance of consumer behavior, with...
1 min read


How To Increase Social Media Engagement
In this day in age, digital media is the way to go for your marketing strategy. It’s a lot cheaper than traditional advertising, and it...
2 min read


What Inspires You?
Paris, France. April 23, 1910. A 51-year-old boisterous American statesman, author, explorer, soldier, naturalist and former President of...
2 min read


Introduction to the Sales Profession: Part 2
Continued from Introduction to the Sales Profession Part 1 1. About ourselves Do we feel good about ourselves? Are we treating ourselves...
3 min read


A Short Introduction to the Sales Profession
We have heard many times that the sales profession is hard. We have also met many people that are extremely successful in sales and they...
3 min read

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