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Tim Gray

11 Marketing Trends in 2023

Examples, how to implement, and why each is important to your marketing this year. Influencer marketing: Partnering with social media...

Madeline Hilliard

5 Essentials to Create an Engaging Landing Page

Whether you’re trying to collect leads, drive sales, or do something else entirely, landing pages do what your website can’t by honing in...

Tim Gray

Best Practices for Email List Segmentation for Events

No one likes getting irrelevant emails in their inbox. If a message isn’t a good fit for your recipient, they are more likely than ever...

Tim Gray

Grayscale Marketing Interviewed by Country Aircheck

Tim Gray, Agency CEO, was recently asked to contribute to a Country Aircheck article concerning Email Marketing alongside other industry...

Tim Gray

How to use email as part of your marketing strategy.

Today, people are inundated with email marketing campaigns, and yes, some of them feel “spammy”, however there's no denying the impact a...

Tim Gray

Google is ending third party tracking cookies!

Google announced in January 2020 that it would eliminate third-party cookies from Chrome by 2022. The company promised to use those two...

Tim Gray

How to segment your email marketing audiences.

There are times when you’ll want to send an email to your entire list, but by segmenting users and taking advantage of segmentation tools...

Tim Gray

10 Tools for in building an effective email strategy

10 “Tools” we use in building an effective email strategy: Test Constantly - Copy, subject lines, creative, calls to action, layout,...

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